Yep.  At TAO Consultants, we believe that if you aren’t marketing online with all the tools available to you, you’ll be out of business in 5 years.  If you aren’t online at all, your business may be closing in 3 years. This is our prediction.  And in the world of technology, who knows how quickly the future changes will become critical.

In a recent report, 90% of businesses responding to a survey say that social media is both important to their business and that the real payoff is in creating more business exposure. In fact, 58% of the responders state that they spend more than six hours per week in social media activities with 34% “investing” more than 11 hours per week on such activity.

Here’s another interesting fact:  Social Media has overtaken porn as the #1 online activity. I remember the early days of the Internet when you could see the spamming of “sex sex sex sex sex…” over and over in text the same color as the background.  I never understood how someone searching for “sex” online was going to be satisfied with the latest product offering by this site.  Google didn’t like it either.

The video in our earlier posting has been banned, so check out this one:

Business insider has several good articles on the impact of social media on today’s business. Just search “social media” and you have a lot of reading to do.

Chesa Keane
www.computergoddess.com
www.ormgoddess.com

UPDATE: This video has been blocked by one of the companies in the video in this country due to copyright issues.  I alway support copyright, especially because my own trademark, Computer Goddess, is often infringed.  So look at the other video on social media for this information.

Chesa
www.computergoddess.com